"Bitter Brew deftly chronicles the contentious succession of kings in a uniquely American dynasty. You'll never crack open a six again without thinking of this book." -- John Sayles, Director of "Eight Men Out" and author of A Moment in the Sun

"As the Busch family goes, so goes America. Bill Knoedelseder has taken their multi-generational saga and boiled it down into a heartfelt, hilarious ode to beer, baseball and business." -- Michael London, Academy Award-nominated producer of "Sideways"

"A great American story told as well and it could be told. I'll never drink a Bud the same way again." -- Larry Leamer, bestselling author of the Kennedy family trilogy, The Kennedy Women, The Kennedy Men and Sons of Camelot

"An engrossing behind-the-scenes look at one of America's most successful and familiar brands." -- Kirkus Reviews

"[A] thoroughly researched and thoughtfully written book." -- Publishers Weekly

"...well-written, and thoroughly documented company history...VERDICT A real-life family saga, this book is full of domestic and company details, some of which are sordid, others commendable. Recommended for readers interested in the backstory behind the King of Beers." -- Library Journal

"An engrossing saga of the Busch family, one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce." -- USA Today

"[I]ntoxicating reading... This is a lurid, fascinating tale, which narrowly escapes the charge of being sensationalist thanks to its factual grounding and the significance of its subject-a family business that managed to dominate an industry but could not get its own dysfunction under control." -- Wall Street Journal

"[An] engaging narrative." -- Daily Bea