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The Tasca Ford Legacy

Bob McClurg (Autor)

CarTech, Inc. (Editora)

R$ 271,58
SKU: 9781613253601

During the 1960s, more specifically during the height of the muscle car era, each manufacturer had at least one dealership that pushed the envelope, that created muscle cars beyond the factory offerings, that created a reputation so legendary that collectors pay real money strictly for the original chrome trunk tags that told the world that your car came from somewhere special. Chevrolet had Yenko, Nickey, and Baldwin-Motion; Chrysler had Spaulding Dodge; and if you were into Ford performance, you had to go to Tasca Ford. <p>Tasca Ford was not only a dealership that sold and specialized in performance models, but they created models of their own, influencing Ford to follow suit. The factory Cobra-Jet Mustang was a direct result of Tasca stuffing 428 engines into 390 Mustangs, recreating the effort of building the legendary Ford Thunderbolt only a few years earlier. But Tasca Ford was not simply a performance dealership. They gained their reputation, and the attention of Ford, through outstanding and innovative sales and customer service practices that led to them becoming the premier Ford performance dealership in the country. That continues through their sales and racing efforts today. Tasca Ford is truly an American success story. <p>Bob McClurg brings his accumulated knowledge and experience of more than four decades to this heavily researched book with the full cooperation of the Tasca family. He details the early days, when Bob Tasca was just getting his start, through the growth of the dealership during its successful performance years, all the way to modern times. The Tasca name is still proudly selling Fords, and winning races with them too. If you are a Ford fan, or even a muscle car fan, the Tasca Ford story is one you want to read. 

Sobre o Livro

Durante os anos 1960, a concessionária Tasca Ford ganhou destaque por suas modificações de alto desempenho, incluindo a instalação de motores 428 em modelos Mustang 390, ação que influenciou a criação do Cobra-Jet pela fábrica. O texto apresenta esse episódio como exemplo da interação entre oficina especializada e fabricante.

A obra descreve práticas comerciais e de atendimento ao cliente que consolidaram a reputação da Tasca, com referências concretas como as plaquetas cromadas de porta-malas que hoje atraem colecionadores. Também aborda a continuidade da marca Tasca em vendas e competições nas décadas seguintes.

Bob McClurg reúne mais de quatro décadas de conhecimento e pesquisa com a cooperação da família Tasca para reconstituir a trajetória da concessionária. Há uma análise dos momentos-chave, das operações iniciais de Bob Tasca até a atuação contemporânea.

Características

Categoria Automóveis
Subcategoria História
Autores Bob McClurg
Sobre o Autor
Idioma Inglês
Quantidade de Páginas 194
Acabamento Brochura
Editora CarTech, Inc.
ISBN 9781613253601
Tamanho 21.6x28.0
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