Carrinho de Compras

Seu carrinho está vazio no momento.

Carrinho de Compras

Seu carrinho está vazio no momento.

Evidence-Based Decision-Making

Andrew D. Banasiewicz (Autor)

Taylor & Francis Ltd (Editora)

R$ 381,16
SKU: 9781138485297
Evidence-Based Decision-Making: How to Leverage Available Data and Avoid Cognitive Biases examines how a wide range of factual evidence, primarily derived from a variety of data available to organizations, can be used to improve the quality of business decision-making, by helping decision makers circumvent the various cognitive biases that adversely impact how we all think.

The book is built on the following premise: During the past decade, the new 'data world' emerged, in which the rush to develop competencies around business analytics and data science can be characterized as nothing less than the new commercial arms race. The ever-expanding volume and variety of data are well known, as are the great advances in data processing/analytics, data visualization, and related information production-focused capabilities. Yet, comparatively little effort has been devoted to how the informational products of business analytics and data science are 'consumed' or used in the organizational decision-making processes, as the available evidence shows that only some of that information is used to drive some business decisions some of the time.

Evidence-Based Decision-Making details an explicit process describing how the universe of available and applicable evidence, which includes organizational and other data, industry benchmarks, scientific studies, and professional experience, can be assessed, amalgamated, and funneled into an objective driver of key business decisions.

Introducing key concepts in relation to data and evidence, and the history of evidence-based management, this new and extremely topical book will be essential reading for researchers and students of data analytics as well as those working in the private and public sectors, and in the voluntary sector.

Sobre o Livro

No contexto do crescente volume de dados corporativos, o autor explora como evidências como dados organizacionais, estudos científicos e benchmarks podem influenciar decisões de negócios. O foco recai sobre a lacuna entre capacidades analíticas e o uso efetivo desses produtos informacionais nas rotinas decisórias.

O autor apresenta um processo explícito para avaliar, amalgamar e canalizar o universo de evidências em insumos objetivos para decisões-chave. A proposta inclui critérios para integrar visualizações, métricas e experiência profissional, com atenção à redução de vieses cognitivos e à análise das consequências práticas.

Leitura orientada a quem busca melhorar práticas de tomada de decisão em contextos organizacionais concretos, incluindo setores privado, público e terceiro setor. O conteúdo relaciona história e conceitos de evidence-based management a aplicações em governança e gestão de desempenho.

Características

Categoria Administração e negócios
Subcategoria Gestão
Autores Andrew D. Banasiewicz
Sobre o Autor
Idioma Inglês
Quantidade de Páginas 284
Acabamento Brochura
Editora Taylor & Francis Ltd
ISBN 9781138485297
Tamanho 15.2x22.9
Translation missing: pt-BR.general.search.loading