{"product_id":"trusted-partners","title":"Trusted Partners","description":"Trust is the glue that holds organizations together. More powerful than contracts or authority, trust enables partner companies -- or groups within a company -- to achieve results that exceed the sum of the parts. Without trust, alliances fail. In \u003ci\u003eTrusted Partners,\u003c\/i\u003e internationally recognized alliance expert Jordan Lewis draws on four decades of advising and managing alliances to show -- for the first time -- how to build and sustain trust between and within organizations.\n\u003cp\u003e\nA comprehensive and multifaceted analysis of trust, \u003ci\u003eTrusted Partners\u003c\/i\u003e shows how to develop, manage, measure, improve, or repair this important dimension of every business relationship. \"Trust must be constructed, one step at a time,\" Lewis maintains. He breaks significant new ground by describing each of these steps -- including how to assemble the elusive interpersonal, leadership, political, organizational, structural, and governance components of trust.\n\u003c\/p\u003e\u003cp\u003e\nClear in its explanation of what trust entails, \u003ci\u003eTrusted Partners\u003c\/i\u003e uses dozens of stories and case examples, among them alliances between Canon and Hewlett-Packard, Ford and ABB, and Procter \u0026amp; Gamble and Wal-Mart, all of which achieved market-beating results.\n\u003c\/p\u003e\u003cp\u003e\nLewis begins by establishing eight conditions for trust and shows how to determine if trust is possible. He then details:\n\u003c\/p\u003e\u003cp\u003e\n* How to build, manage, and repair trust\u003cbr\u003e\n* How to trust difficult customers\u003cbr\u003e\n* How to sell alliances to customers\u003cbr\u003e\n* How to trust a rival\u003cbr\u003e\n* How to build trust between internal groups\u003cbr\u003e\n* How to create a culture of trust\u003cbr\u003e\n* How to build trust in mergers and acquisitions\n\u003c\/p\u003e\u003cp\u003e\nConcluding \u003ci\u003eTrusted Partners\u003c\/i\u003e is a section entitled \"Tools for Trust.\" This practical, easy-to-use reference guide covers in depth all the key aspects of trust -- from measuring trust and using alliance ethics to sharing know-how and benefits, working with attorneys, and choosing the best alliance structure.\n\u003c\/p\u003e\u003cp\u003e\nAt a time when alliances have\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":67629159350639,"sku":"9781416576655","price":148.06,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1416576657.jpg?v=1790783324","url":"https:\/\/internacional.umlivro.com.br\/products\/trusted-partners","provider":"UmLivro Internacional","version":"1.0","type":"link"}