{"product_id":"language-and-media","title":"Language and Media","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003eRoutledge English Language Introductions\u003c\/strong\u003e\u003c\/em\u003e cover core areas of language study and are one-stop resources for students.\u003c\/p\u003e \u003cp\u003eAssuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries, and key readings-all in the same volume. The innovative and flexible 'two-dimensional' structure is built around four sections-introduction, development, exploration, and extension- which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained.\u003c\/p\u003e \u003cp\u003eThis revised second edition of \u003ci\u003eLanguage and Media\u003c\/i\u003e:\u003c\/p\u003e \u003cul\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eProvides an accessible introduction and comprehensive overview of the major approaches and methodological tools used in the study of language and media. \u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eFocuses on a broad range of media and media content from more traditional print and broadcast media formats to more recent digital media formats.\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eIncorporates practical examples using real data, including newspaper articles, press releases, television shows, advertisements (print, broadcast, and digital), blogs, social media content, internet memes, culture jamming, and protest signs.  \u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eIncludes key readings from leading scholars in the field, such as Jan Blommaert, Sonia Livingstone, David Machin, Martin Montgomery, Ruth Page, Ron Scollon, and Theo van Leeuwen.\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eOffers a wide range of activities, questions, and points for further discussion. \u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003eThe book emphasises the increasingly creative ways ordinary people are engaging in media production. It also addresses a number of urgent current concerns around media and media production\/reception, including fake news, clickbait, virality, and surveillance. \u003c\/p\u003e \u003cp\u003eFeatures of the new edition include:\u003c\/p\u003e \u003cul\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eSpecial attention on 'new media'\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":53528547557743,"sku":"9781138644410","price":398.28,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1138644412.jpg?v=1790331417","url":"https:\/\/internacional.umlivro.com.br\/products\/language-and-media","provider":"UmLivro Internacional","version":"1.0","type":"link"}