{"title":"Referência De Estilo","description":null,"products":[{"product_id":"mind-the-gaffe","title":"Mind the Gaffe!","description":"\u003cp\u003eA linguist with attitude, R. L. Trask was a steadfast soldier in the never-ending War of Words, fighting the good fight for standard written English. Revered for its insight and legendary for its \"cheek,\" Trask's \u003cem\u003eMind the Gaffe!\u003c\/em\u003e is an indispensable guidebook for wordsmiths and language mavens of every stripe, providing safe passage through the ubiquitous minefields of improper usage.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003eArtiste: This pretentious word . . . commonly means \"fraud pretending to be an artist.\" Don't use it unless you mean to be insulting.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eAmoral, Immoral: An amoral person is one who does not know the difference between right and wrong. An immoral person knows the difference but does wrong anyway.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eReaction: A reaction is a sudden and spontaneous response to a stimulus, such as jumping, shrieking, or fainting. The word is not properly used as a fancy word for any kind of considered response. If you circulate a policy document, you can ask others for their opinions, or for their criticisms, but do not ask them for their reactions unless you hope to hear responses like \"I burst into uncontrollable laughter.\"\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HarperCollins","offers":[{"title":"Default Title","offer_id":67609140101487,"sku":"9780061132209","price":115.03,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0061132209.jpg?v=1790608797"},{"product_id":"watch-your-words","title":"Watch Your Words","description":"\u003cp\u003eIn print for twenty years, \u003ci\u003eWatch Your Words\u003c\/i\u003e is a brief and accessible handbook for mastering best practices of journalistic writing. This new, fifth edition includes tips from experts with experience across the journalistic spectrum on best practices that predate the digital age while resonating within it. \u003c\/p\u003e\u003cp\u003eThe fifth edition also includes new content on implicit bias and inclusive storytelling—prevalent themes in digital age journalism that reflect how journalists are increasingly aware of, and acting on, social impacts of framing and language that they use in their stories.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eWatch Your Words\u003c\/i\u003e continues to be distinguished from other journalism reference works by its brevity. It provides accessible baseline instruction in its core content of punctuation, grammar, usage and updated entries on Associated Press style through clear-cut examples, self-quizzes, and answer keys. It also presents sections on accuracy and fact-checking, brevity, clarity, and use of direct quotations, with exercises, as well as an editing guide. Where digital grammar-fix and spell-check programs are useful\u003ci\u003e, Watch Your Words\u003c\/i\u003e provides a succinct yet deeper dive to help journalists and other media professionals master basic yet essential wordsmithing tools of their trades.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Bloomsbury Publishing PLC","offers":[{"title":"Default Title","offer_id":67615501386095,"sku":"9781538176689","price":194.67,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1538176688.jpg?v=1790658517"}],"url":"https:\/\/internacional.umlivro.com.br\/collections\/referencia-de-estilo.oembed","provider":"UmLivro Internacional","version":"1.0","type":"link"}