{"title":"Negócios","description":null,"products":[{"product_id":"boss-lady","title":"Boss Lady","description":"Too often, depictions of women's rise in corporate America leave out the first generation of breakthrough women entrepreneurs. Here, Edith Sparks restores the careers of three pioneering businesswomen - Tillie Lewis (founder of Flotill Products), Olive Ann Beech (cofounder of Beech Aircraft), and Margaret Rudkin (founder of Pepperidge Farm) - who started their own manufacturing companies in the 1930s, sold them to major corporations in the 1960s and 1970s, and became members of their corporate boards. These leaders began their ascent to the highest echelons of the business world before women had widespread access to higher education and before there were federal programs to incentivize women entrepreneurs or laws to prohibit credit discrimination. In telling their stories, Sparks demonstrates how these women at once rejected cultural prescriptions and manipulated them to their advantage, leveraged familial connections, and seized government opportunities, all while advocating for themselves in business environments that were not designed for women, let alone for women leaders.\u003cbr\u003e\u003cbr\u003eBy contextualizing the careers of these hugely successful yet largely forgotten entrepreneurs, Sparks adds a vital dimension to the history of twentieth-century corporate America and provides a powerful lesson on what it took for women to succeed in this male-dominated business world.","brand":"Longleaf on behalf of Univ of N. Carolina Press","offers":[{"title":"Default Title","offer_id":52641352614255,"sku":"9781469633022","price":309.87,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1469633027.jpg?v=1770414509"},{"product_id":"american-big-business-in-britain-and-germany","title":"American Big Business in Britain and Germany","description":"\u003cp\u003eWhile America's relationship with Britain has often been deemed unique, especially during the two world wars when Germany was a common enemy, the American business sector actually had a greater affinity with Germany for most of the twentieth century. \u003ci\u003eAmerican Big Business in Britain and Germany\u003c\/i\u003e examines the triangular relationship between the American, British, and German business communities and how the special relationship that Britain believed it had with the United States was supplanted by one between America and Germany.\u003cbr\u003e\u003cbr\u003eVolker Berghahn begins with the pre-1914 period and moves through the 1920s, when American investments supported German reconstruction rather than British industry. The Nazi seizure of power in 1933 led to a reversal in German-American relations, forcing American corporations to consider cutting their losses or collaborating with a regime that was inexorably moving toward war. Although Britain hoped that the wartime economic alliance with the United States would continue after World War II, the American business community reconnected with West Germany to rebuild Europe's economy. And while Britain thought they had established their special relationship with America once again in the 1980s and 90s, in actuality it was the Germans who, with American help, had acquired an informal economic empire on the European continent.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eAmerican Big Business in Britain and Germany\u003c\/i\u003e uncovers the surprising and differing relationships of the American business community with two major European trading partners from 1900 through the twentieth century.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649696625007,"sku":"9780691171449","price":251.04,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0691171440.jpg?v=1770663151"},{"product_id":"when-insurers-go-bust","title":"When Insurers Go Bust","description":"\u003cp\u003eIn the 1990s, large insurance companies failed in virtually every major market, prompting a fierce and ongoing debate about how to better protect policyholders. Drawing lessons from the failures of four insurance companies, \u003ci\u003eWhen Insurers Go Bust\u003c\/i\u003e dramatically advances this debate by arguing that the current approach to insurance regulation should be replaced with mechanisms that replicate the governance of non-financial firms.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e Rather than immediately addressing the minutiae of supervision, Guillaume Plantin and Jean-Charles Rochet first identify a fundamental economic rationale for supervising the solvency of insurance companies: policyholders are the \"bankers\" of insurance companies. But because policyholders are too dispersed to effectively monitor insurers, it might be efficient to delegate monitoring to an institution--a prudential authority. Applying recent developments in corporate finance theory and the economic theory of organizations, the authors describe in practical terms how such authorities could be created and given the incentives to behave exactly like bankers behave toward borrowers, as \"tough\" claimholders.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649713729903,"sku":"9780691170985","price":193.37,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0691170983.jpg?v=1770663680"},{"product_id":"foreign-direct-investment","title":"Foreign Direct Investment","description":"\u003cp\u003eThe 1990s saw global flows of foreign direct investment increase some sevenfold, spurring economists to explore FDI from a micro- or trade-based perspective. \u003ci\u003eForeign Direct Investment\u003c\/i\u003e is one of the first books to analyze the macroeconomics of FDI, treating FDI as a unique form of international capital flow between specific pairs of countries.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e  By examining the determinants of the aggregate flows of FDI at the bilateral, source-host-country level, Assaf Razin and Efraim Sadka present the first systematic global analysis of the singular features of FDI flows. Drawing on a wealth of fresh data, they provide new theoretical models and empirical techniques that illuminate the vital country-pair characteristics that drive these flows. Uniquely, \u003ci\u003eForeign Direct Investment\u003c\/i\u003e examines FDI between developed and developing countries, and not just between developed countries. Among many other insights, the book shows that tax competition vis-à-vis FDI need not lead to a \"race to the bottom.\" \u003ci\u003eForeign Direct Investment\u003c\/i\u003e is an essential resource for graduate students, academics, and policy professionals.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649714024815,"sku":"9780691170992","price":211.83,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0691170991.jpg?v=1770663687"},{"product_id":"kindred-strangers","title":"Kindred Strangers","description":"\u003cp\u003eNotwithstanding the myriad forms of government assistance to American business, the relationship of business to politics in the United States remains a highly antagonistic one, characterized by substantial mutual distrust. This adversarial relationship is both reflected and reinforced not only in American business ideology, but also in America's unique legalistic and confrontational style of regulation, the political strategies of the public interest movement, the American approach to American industrial policy, and the distinctive way Americans think about the subject of business ethics. This volume brings together more than two decades of scholarship on business and politics by one of the leading authorities on this subject.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e These essays also explore a number of critical contemporary issues, including the ongoing debate over the scope and extent of business power in America, the growth of shareholder protests and consumer boycotts, the changing politics of consumer and environmental regulation, and the emergence of both public and business interest in business ethics. In addition, they place the contemporary dynamics of American business-government relations in both an historical and comparative context. Finally these essays demonstrate e the importance of integrating the study of business by political scientists with the study of politics by students of management.\u003cbr\u003e\u003cbr\u003eOriginally published in 1996.\u003cbr\u003e\u003cbr\u003eThe \u003cb\u003ePrinceton Legacy Library\u003c\/b\u003e uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649719398767,"sku":"9780691171012","price":293.35,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0691171017.jpg?v=1770663703"},{"product_id":"learning-by-example","title":"Learning by Example","description":"\u003cp\u003eIn business, as in other aspects of life, we learn and grow from the examples set by others. Imitation can lead to innovation. But in order to grow innovatively, how do businesses decide what firms to imitate? And how do they choose what practices to follow? \u003ci\u003eLearning by Example\u003c\/i\u003e takes an unprecedented look at the benchmarking initiative of a major financial institution. David Strang closely follows twenty-one teams of managers sent out to observe the practices of other companies in order to develop recommendations for change in their own organization.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e  Through extensive interviews, surveys, and archival materials, Strang reveals that benchmarking promotes a distinctive managerial regime with potential benefits and pitfalls. He explores the organizations treated as models of best practice, the networks that surround a bank and form its reference group, the ways managers craft calls for change, and the programs implemented in the wake of vicarious learning. Strang finds that imitation does not occur through mindless conformity. Instead, managers act creatively, combining what they see in external site visits with their bank's strategic objectives, interpreted in light of their understanding of rational and progressive management.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e \u003ci\u003eLearning by Example\u003c\/i\u003e opens the black box of interorganizational diffusion to show how managers interpret, advocate, and implement innovations.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649728999791,"sku":"9780691171197","price":246.55,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/069117119X.jpg?v=1770664058"},{"product_id":"the-moral-background","title":"The Moral Background","description":"\u003cp\u003eIn recent years, many disciplines have become interested in the scientific study of morality. However, a conceptual framework for this work is still lacking. In \u003ci\u003eThe Moral Background\u003c\/i\u003e, Gabriel Abend develops just such a framework and uses it to investigate the history of business ethics in the United States from the 1850s to the 1930s.\u003cbr\u003e\u003cbr\u003eAccording to Abend, morality consists of three levels: moral and immoral behavior, or the behavioral level; moral understandings and norms, or the normative level; and the moral background, which includes what moral concepts exist in a society, what moral methods can be used, what reasons can be given, and what objects can be morally evaluated at all. This background underlies the behavioral and normative levels; it supports, facilitates, and enables them.\u003cbr\u003e\u003cbr\u003eThrough this perspective, Abend historically examines the work of numerous business ethicists and organizations-such as Protestant ministers, business associations, and business schools-and identifies two types of moral background. \"Standards of Practice\" is characterized by its scientific worldview, moral relativism, and emphasis on individuals' actions and decisions. The \"Christian Merchant\" type is characterized by its Christian worldview, moral objectivism, and conception of a person's life as a unity.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eThe Moral Background\u003c\/i\u003e offers both an original account of the history of business ethics and a novel framework for understanding and investigating morality in general.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649735651695,"sku":"9780691171128","price":252.36,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0691171122.jpg?v=1770664174"},{"product_id":"emerging-markets-century","title":"EMERGING MARKETS CENTURY","description":"\u003cp\u003eEMERGING MARKETS CENTURY\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52649742565743,"sku":"9780743294621","price":158.48,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0743294629.jpg?v=1770664439"},{"product_id":"whos-1","title":"Who's #1?","description":"\u003cp\u003e\u003cb\u003eThe mathematics behind today's most widely used rating and ranking methods\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eA website's ranking on Google can spell the difference between success and failure for a new business. NCAA football ratings determine which schools get to play for the big money in postseason bowl games. Product ratings influence everything from the clothes we wear to the movies we select on Netflix. Ratings and rankings are everywhere, but how exactly do they work? \u003ci\u003eWho's #1?\u003c\/i\u003e offers an engaging and accessible account of how scientific rating and ranking methods are created and applied to a variety of uses.\u003cbr\u003e\u003cbr\u003eAmy Langville and Carl Meyer provide the first comprehensive overview of the mathematical algorithms and methods used to rate and rank sports teams, political candidates, products, Web pages, and more. In a series of interesting asides, Langville and Meyer provide fascinating insights into the ingenious contributions of many of the field's pioneers. They survey and compare the different methods employed today, showing why their strengths and weaknesses depend on the underlying goal, and explaining why and when a given method should be considered. Langville and Meyer also describe what can and can't be expected from the most widely used systems.\u003cbr\u003e\u003cbr\u003eThe science of rating and ranking touches virtually every facet of our lives, and now you don't need to be an expert to understand how it really works. \u003ci\u003eWho's #1?\u003c\/i\u003e is the definitive introduction to the subject. It features easy-to-understand examples and interesting trivia and historical facts, and much of the required mathematics is included.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":52649745252719,"sku":"9780691162317","price":180.32,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/069116231X.jpg?v=1770664532"},{"product_id":"general-managers","title":"General Managers","description":"\u003cp\u003eGeneral Managers\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52650329080175,"sku":"9780029182307","price":142.27,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0029182301.jpg?v=1770667194"},{"product_id":"gendersell","title":"Gendersell","description":"\u003cp\u003eGendersell\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52650504454511,"sku":"9780684864372","price":111.73,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0684864371.jpg?v=1770667529"},{"product_id":"best-practices","title":"Best Practices","description":"\u003cp\u003eWhat makes the world's top companies so adept at providing stellar customer service? How do they meet the needs of every customer and still turn healthy profits? And, most important, how can you adapt their practices to fit your business?\u003c\/p\u003e\u003cp\u003eThanks to over six years of ongoing research and an investment of $30 million, Arthur Andersen has created its Global Best Practices Database to uncover breakthrough thinking at world-class companies. Now, in Best Practices, Arthur Andersen for the first time shares its understanding of how more than forty best-practices companies focus on their customers, create growth, reduce cost, and increase profits. Managers of any business in any industry can adapt and apply what those companies do best.\u003c\/p\u003e\u003cp\u003eUnlike most books based merely on an author's own theories or limited anecdotal experience, Best Practices is backed up by 30,000 pages of active, documented data on hundreds of companies worldwide. This book concentrates primarily on customers and how to involve them in everything from the design of products and services to marketing, selling, and product delivery.\u003c\/p\u003e\u003cp\u003ePerhaps the greatest value of the book lies in its linking of best practices to business processes, thereby encouraging managers to expand their thinking and engage in creative problem-solving with the help of insights from companies inside or outside their own industry For example, the manager of a clothing store chain can study how Federal Express adapted the concept of just-in-time manufacturing to its rapid delivery of parts between supplier and customer. The owner of a small coffee shop chain might learn from American Express and Peapod how to target customers by offering particular products and predicting exactly when they will make their next purchases.\u003c\/p\u003e\u003cp\u003eThese and other examples will help business people diagnose the processes in place at their own companies and determine how best to improve them. Comprehensive and on the cutting edge, Best Practices will serve as an inv\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52650736320879,"sku":"9780684848044","price":129.05,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/068484804X.jpg?v=1770667972"},{"product_id":"the-romance-and-tragedy-of-a-widely-known-business-man-of-new-york","title":"The Romance and Tragedy of a Widely Known Business Man of New York","description":"\u003cp\u003eFrom his ignominious days as an office boy in post-Civil War Manhattan to a social and corporate position so triumphant that \"an eminently successful New York business man, president of one of the largest and oldest concerns in the United States\" urged him to pass along his profound lessons on life and work, this is the story of William Ingraham Russell.\u003c\/p\u003e\u003cp\u003eSimply and enthusiastically, Russell relates investments up and downs, the charms of married life with his beloved wife and children, the difficulties and benefits of working with partners, problems with aggressive creditors, and much more.\u003c\/p\u003e\u003cp\u003eHusband, father, businessman, and charming teller of his own tale, Russell, in this 1907 book, has given us a rare intimate look at one man's ordinary life in the late 19th and early 20th century.\u003c\/p\u003e","brand":"Cosimo","offers":[{"title":"Default Title","offer_id":52650755981679,"sku":"9781596059702","price":155.44,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1596059702.jpg?v=1770668024"},{"product_id":"effective-hr-communication","title":"Effective HR Communication","description":"\u003cp\u003eConsiderable time and energy go into the design of an HR program but, typically, not as much energy is devoted to the project's presentation to employees, stakeholders, and customers. Meeting the need for HR and internal communications professionals to master how to turn sometimes dry material into an interesting and engaging message for employees while also articulating the business\/financial benefits to senior management, \"Effective HR Communication\" proposes a 7-step model for planning, launching, and measuring the success of a communication campaign. Deborah Corey tackles new areasthat are transforming communications campaigns including how to use and embrace technology as a medium for effective communication, how to understand the needs of target audiences in multi-generational and multi-cultural workplaces, and how to communicate in a global context. In addition, she presents case studies to practically spell what works and what does not work.\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52650840916335,"sku":"9780749476168","price":343.0,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749476168.jpg?v=1770668202"},{"product_id":"rival-capitalists","title":"Rival Capitalists","description":"\u003cp\u003eRival Capitalists\u003c\/p\u003e","brand":"Longleaf Services on behalf of Cornell University","offers":[{"title":"Default Title","offer_id":52651084546415,"sku":"9780801499494","price":327.38,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0801499496.jpg?v=1770669053"},{"product_id":"whats-ahead-econmp-rev-and-updated","title":"Whats Ahead Econmp (Rev and Updated)","description":"\u003cp\u003eWhats Ahead Econmp (Rev and Updated)\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52651085431151,"sku":"9780671557904","price":143.29,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671557904.jpg?v=1770669110"},{"product_id":"lets-be-heard","title":"Lets Be Heard","description":"\u003cp\u003eLets Be Heard\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52651087659375,"sku":"9780671537210","price":133.74,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671537210.jpg?v=1770669195"},{"product_id":"how-to-manage-meetings","title":"How to Manage Meetings","description":"\u003cp\u003eHow to Manage Meetings\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651116462447,"sku":"9780749463427","price":134.52,"currency_code":"BRL","in_stock":true}]},{"product_id":"develop-your-pr-skills","title":"Develop Your PR Skills","description":"\u003cp\u003eDevelop Your PR Skills\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651139105135,"sku":"9780749459703","price":134.52,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749459700.jpg?v=1770669739"},{"product_id":"the-art-of-creative-thinking","title":"The Art of Creative Thinking","description":"\u003cp\u003eThe Art of Creative Thinking\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651387814255,"sku":"9780749454838","price":171.4,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749454830.jpg?v=1770672734"},{"product_id":"the-violence-prone-workplace","title":"The Violence-Prone Workplace","description":"\u003cp\u003eThe Violence-Prone Workplace\u003c\/p\u003e","brand":"Longleaf Services on behalf of Cornell University","offers":[{"title":"Default Title","offer_id":52651392369007,"sku":"9780801487354","price":237.96,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0801487358.jpg?v=1770672868"},{"product_id":"how-to-be-a-brilliant-thinker","title":"How to Be a Brilliant Thinker","description":"\u003cp\u003eHow to Be a Brilliant Thinker\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651397906799,"sku":"9780749455064","price":144.69,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749455063.jpg?v=1770673002"},{"product_id":"the-seven-signs-of-ethical-collapse","title":"The Seven Signs of Ethical Collapse","description":"\u003cp\u003eThe Seven Signs of Ethical Collapse\u003c\/p\u003e","brand":"St. Martins Press-3PL","offers":[{"title":"Default Title","offer_id":52651405672815,"sku":"9781250007735","price":154.85,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1250007739.jpg?v=1770673255"},{"product_id":"velocity","title":"Velocity","description":"\u003cb\u003eMillions of readers remember \u003ci\u003eThe Goal\u003c\/i\u003e, the landmark business novel that sets forth by way of story the essential principles of Eliyahu Goldratt's innovative methods of production.\u003c\/b\u003e Now, from the AGI-Goldratt Institute and Jeff Cox, the same creative writer who co-authored \u003ci\u003eThe Goal\u003c\/i\u003e, comes \u003ci\u003eVELOCITY\u003c\/i\u003e, the book that reveals how to achieve outstanding bottom-line results by integrating the world's three most powerful continuous improvement disciplines: Lean, Six Sigma, and Goldratt's Theory of Constraints. \u003cp\u003e\u003c\/p\u003e Used by the United States Navy and United States Marine Corps to dramatically improve some of the most complex, logistically vast supply chains in the world, the \u003ci\u003eVELOCITY\u003c\/i\u003e APPROACH draws on the strengths of all three disciplines to deliver breakthrough performance gains. In physics, speed with direction is velocity; in business, the application of \u003ci\u003eVELOCITY\u003c\/i\u003e means your organization can achieve operational speed \u003ci\u003ewith\u003c\/i\u003e strategic direction to outmaneuver competitors, gain loyalty with customers, and rapidly build sustainable earnings growth -- in as little as one or two business quarters. \u003cp\u003e\u003c\/p\u003e Dee Jacob and Suzan Bergland, two princi-pals of AGI, have been teaching the concepts, techniques, and tools of \u003ci\u003eVELOCITY\u003c\/i\u003e to major corporations, including Procter \u0026amp; Gamble, ITT, and Northrop Grumman, for years. Now they unlock the door for you to see how to apply their insights and methods to your organization -- be it business, not-for-profit, manufacturing, or service based -- in order to shorten lead times, slash inventories, reduce production variability, and increase sales. \u003cp\u003e\u003c\/p\u003e Writer Jeff Cox returns with the vivid, realistic style that made \u003ci\u003eThe Goal\u003c\/i\u003e so readable yet so edifying. Thrust into the presidency of the subsidiary company where she has managed sales and marketing, Amy Cieolara is mandated by her corporate superiors to implement Lean Six Sigma (LSS) in order to appease a key customer. Assigned to help her is","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52651442110831,"sku":"9781439158937","price":130.57,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1439158932.jpg?v=1770674352"},{"product_id":"bids-tenders-and-proposals","title":"Bids, Tenders and Proposals","description":"\u003cp\u003eBids, Tenders and Proposals\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651442962799,"sku":"9780749474843","price":345.59,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/074947484X.jpg?v=1770674389"},{"product_id":"strength-based-leadership-coaching-in-organizations","title":"Strength-Based Leadership Coaching in Organizations","description":"\u003cp\u003eStrength-Based Leadership Coaching in Organizations\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651444175215,"sku":"9780749474430","price":355.76,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749474432.jpg?v=1770674456"},{"product_id":"tearing-down-the-walls","title":"Tearing Down the Walls","description":"\u003cp\u003eHe is one of the world's most accomplished figures of modern finance. As chairman and chief executive officer of Citigroup, Sanford \"Sandy\" Weill has become an American legend, a banking visionary whose innovativeness, opportunism, and even fear drove him from the lowliest jobs on Wall Street to its most commanding heights. In this unprecedented biography, acclaimed Wall Street Journal reporter Monica Langley provides a compelling account of Weill's rise to power. What emerges is a portrait of a man who is as vital and as volatile as the market itself.\u003c\/p\u003e\u003cp\u003eTearing Down the Walls tells the riveting inside story of how a Jewish boy from Brooklyn's back alleys overcame incredible odds and deep-seated prejudices to transform the financial-services industry as we know it today.\u003c\/p\u003e\u003cp\u003eUsing nearly five hundred firsthand interviews with key players in Weill's life and career -- including Weill himself -- Langley brilliantly chronicles not only his success and scandals but also the shadows of his hidden self: his father's abandonment and his loving marriage; his tyrannical rages as well as his tearful regrets; his fierce sense of loyalty and his ruthless elimination of potential rivals. By highlighting in new and startling detail one man's life in a narrative as richly textured and compelling as a novel, Tearing Down the Walls provides the historical context of the dramatic changes not only in business but also in American society in the last half century.\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52651445256559,"sku":"9780743247269","price":187.05,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0743247264.jpg?v=1770674523"},{"product_id":"leadership-coaching","title":"Leadership Coaching","description":"\u003cp\u003eRevised and updated, the second edition of \"Leadership Coaching\" draws on the top coaching practitioners thinking and writing to present an in-depth understanding of the tools, techniques, and frameworks that can be used to enhance the coach\/coachee relationship.The editor, Jonathan Passmore, has included four brand-new chapters on conversational leadership, team leadership, complexity-based leadership, and strengths-based leadership. Additionally, all the previously existing chapters have been updated in their content, case studies\/examples, and references. Each chapter will include an introduction, brief overview, evidence, application, case study, and conclusion, to make this an essential guide for coaches.\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52651447419247,"sku":"9780749473297","price":295.49,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749473290.jpg?v=1770674657"},{"product_id":"negotiating-in-the-real-world","title":"Negotiating in the Real World","description":"\u003cp\u003eNegotiating in the Real World\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52651452694895,"sku":"9780684865553","price":118.01,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0684865556.jpg?v=1770674936"},{"product_id":"breaking-in-to-the-music-business","title":"Breaking in to the Music Business","description":"\u003cp\u003eBreaking in to the Music Business\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52651464655215,"sku":"9780671729073","price":148.54,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671729071.jpg?v=1770675486"},{"product_id":"logistics","title":"Logistics","description":"\u003cp\u003eLogistics\u003c\/p\u003e","brand":"Liverpool Academic Press","offers":[{"title":"Default Title","offer_id":52651470553455,"sku":"9781903500002","price":370.81,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1903500001.jpg?v=1770675773"},{"product_id":"how-i-made-1-000-000-in-mail-order-and-you-can-too","title":"How I Made $1,000,000 in Mail Order-And You Can Too!","description":"\u003cp\u003eHow I Made $1,000,000 in Mail Order-And You Can Too!\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653418119535,"sku":"9780671872762","price":135.3,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671872761.jpg?v=1770725665"},{"product_id":"be-your-own-sales-manager","title":"Be Your Own Sales Manager","description":"\u003cp\u003eBe Your Own Sales Manager\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653418250607,"sku":"9780671761752","price":135.72,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671761757.jpg?v=1770725670"},{"product_id":"the-big-eight","title":"The Big Eight","description":"\u003cp\u003eThe Big Eight\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653418578287,"sku":"9780020087908","price":127.57,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/002008790X.jpg?v=1770725689"},{"product_id":"when-giants-learn-to-dance","title":"When Giants Learn to Dance","description":"\u003cp\u003eWhen Giants Learn to Dance\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653418643823,"sku":"9780671696252","price":168.95,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671696254.jpg?v=1770725696"},{"product_id":"suicidal-corporation","title":"Suicidal Corporation","description":"\u003cp\u003eSuicidal Corporation\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653421461871,"sku":"9780671675592","price":135.3,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0671675591.jpg?v=1770725790"},{"product_id":"the-young-man-entering-business","title":"The Young Man Entering Business","description":"\u003cp\u003eWhy do young men (and women) fail to do well in the business world. Self-help pioneer Orison Swett Marden had the answers in this 1903 book. The preeminent motivational expert of the early 20th century and a forerunner of Dale Carnegie and Norman Vincent Peale, Stephen R. Covey and Anthony Robbins, Marden explains:\u003c\/p\u003e\u003cp\u003e. why we shouldn't let our parents choose our careers\u003c\/p\u003e\u003cp\u003e. the importance of dedicating our efforts to our chosen vocation\u003c\/p\u003e\u003cp\u003e. how manners constitute \"business capital\"\u003c\/p\u003e\u003cp\u003e. how to cultivate self-confidence\u003c\/p\u003e\u003cp\u003e. why you must save, save, save money\u003c\/p\u003e\u003cp\u003e. and much more.\u003c\/p\u003e\u003cp\u003eAmerican writer and editor ORISON SWETT MARDEN (1850-1924) was born in New England and studied at Boston University and Andover Theological Seminary. In 1897, he founded Success Magazine.\u003c\/p\u003e","brand":"Cosimo","offers":[{"title":"Default Title","offer_id":52653430833519,"sku":"9781602061927","price":174.98,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1602061920.jpg?v=1770725860"},{"product_id":"the-empire-of-business","title":"The Empire of Business","description":"\u003cp\u003eOne of the greatest entrepreneurs in American history here shares his sensible, sage outlook on the economic affairs of the nation as a whole as it existed at the turn of the 20th century. This collection of essays discusses everything from the most personal aspects of the world of business-such as the virtues of hard work, dedication, thrift, sincerity, and other prudent qualities anyone aiming for success should embrace-to the most fundamental: the \"bugaboo of trusts\"; the state of the oil and steel industries in the United States; the best uses of tariffs; and more.\u003c\/p\u003e\u003cp\u003eGathered from such popular publications of the era as The New York Evening Post, The New York Journal, Macmillan's Magazine, and others, and published in book form in 1902, this is a must-read look into the mind of one of the men who helped create the \"American century.\"\u003c\/p\u003e\u003cp\u003eEntrepreneur and philanthropist ANDREW CARNEGIE (1835-1919) was born in Scotland and emigrated to America as a teenager. His Carnegie Steel Company launched the steel industry in Pittsburgh, and after its sale to J.P. Morgan, he devoted his life to philanthropic causes. His charitable organizations built more than 2,500 public libraries around the world, and gave away more than $350 million during his lifetime.\u003c\/p\u003e","brand":"Cosimo","offers":[{"title":"Default Title","offer_id":52653430964591,"sku":"9781602061255","price":147.49,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1602061254.jpg?v=1770725879"},{"product_id":"savvy","title":"Savvy","description":"\u003cp\u003eSavvy\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653440794991,"sku":"9780749465261","price":175.61,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749465263.jpg?v=1770726558"},{"product_id":"brand-success","title":"Brand Success","description":"\u003cp\u003eBrand Success\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653440827759,"sku":"9780749462871","price":220.44,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749462876.jpg?v=1770726565"},{"product_id":"understanding-the-professional-buyer","title":"Understanding the Professional Buyer","description":"\u003cp\u003eUnderstanding the Professional Buyer\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653440860527,"sku":"9780749461232","price":333.41,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749461233.jpg?v=1770726573"},{"product_id":"building-your-business-through-export","title":"Building Your Business Through Export","description":"\u003cp\u003eBuilding Your Business Through Export\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653440893295,"sku":"9780749463755","price":306.5,"currency_code":"BRL","in_stock":true}]},{"product_id":"commonsense-direct-digital-marketing","title":"Commonsense Direct \u0026 Digital Marketing","description":"\u003cp\u003eCommonsense Direct \u0026amp; Digital Marketing\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653441646959,"sku":"9780749447601","price":369.66,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749447605.jpg?v=1770726671"},{"product_id":"complaint-management-excellence","title":"Complaint Management Excellence","description":"\u003cp\u003eComplaint Management Excellence\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653441810799,"sku":"9780749465308","price":333.59,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749465301.jpg?v=1770726688"},{"product_id":"customer-care-excellence","title":"Customer Care Excellence","description":"\u003cp\u003eCustomer Care Excellence\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653443350895,"sku":"9780749457051","price":306.68,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749457058.jpg?v=1770726706"},{"product_id":"leadership-and-motivation","title":"Leadership and Motivation","description":"\u003cp\u003eLeadership and Motivation\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653443776879,"sku":"9780749454821","price":168.65,"currency_code":"BRL","in_stock":true}]},{"product_id":"complete-guide-to-mentoring","title":"Complete Guide to Mentoring","description":"\u003cp\u003eComplete Guide to Mentoring\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653443809647,"sku":"9780749461140","price":296.56,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749461144.jpg?v=1770726722"},{"product_id":"strategic-thinking","title":"Strategic Thinking","description":"\u003cp\u003eStrategic Thinking\u003c\/p\u003e","brand":"Kogan Page Limited","offers":[{"title":"Default Title","offer_id":52653446136175,"sku":"9780749460778","price":190.16,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0749460776.jpg?v=1770726754"},{"product_id":"quality-of-earnings","title":"Quality of Earnings","description":"\u003cp\u003eFrom Simon \u0026amp; Schuster, Quality of Earnings is an investor's guide to how much money a company is really making.From Thornton L. O'glove, Quality of Earnings is an indispensable guide to determining how much money a company is really making and for buying and selling stocks without making costly blunders.\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653451346287,"sku":"9780684863757","price":118.72,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0684863758.jpg?v=1770727267"},{"product_id":"it-takes-a-ceo","title":"It Takes a CEO","description":"\u003cp\u003eShould CEOs act as moral compasses for their companies? Leo Hindery thinks they should. If every CEO did so, then Enron, WorldCom, Adelphia, and Tyco would not have become poster children for greed. They would not have become corporate embarrassments -- living illustrations of all that can go wrong in the corner office.\u003c\/p\u003e\u003cp\u003eHow did these once prestigious companies fall off the ethical cliff? How is it that reputations were destroyed, shareholders lost value, employees (in many cases) lost everything, and, in a few cases, entire companies disappeared? Everyone is pointing fingers, and the new widespread mistrust of public companies may turn out to be more damaging to America's economic future than the billions actually lost in the scandals.\u003c\/p\u003e\u003cp\u003eNow, one of America's most prominent corporate leaders illuminates the need for more integrity and less greed among executives. In a scathing examination of why leaders have lost their way, Leo Hindery speaks out on the role of the CEO.\u003c\/p\u003e\u003cp\u003eDoes the corporate culture have to be driven by greed? Or can you do good and still make good in the big business world? Leo Hindery, the former CEO and President of companies such as AT\u0026amp;T Broadband, TCI, and the YES Network -- and currently Managing Partner of InterMedia Partners -- forcefully advocates approaching a business career as life's meaningful work, and not merely as a way to accumulate personal wealth. Both fiery and optimistic, Hindery calls upon his fellow executives to conduct themselves with the kind of integrity that used to be commonplace, but now seems all too rare.\u003c\/p\u003e\u003cp\u003eHolding his moral yardstick up to some of the worst transgressions in recent memory, Hindery tackles the toughest issues of the day head-on:\u003c\/p\u003e\u003cp\u003e• Why should the ratio of average CEO pay to average employee pay today be 304:1 -- and in some cases, as high as 2,300:1?\u003c\/p\u003e\u003cp\u003e• What does it mean when 80 percent of all viewed media content is owned by just 5 companies?\u003c\/p\u003e\u003cp\u003e• If offshoring is good for the global economy, what\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":52653452362095,"sku":"9780743269865","price":112.1,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0743269861.jpg?v=1770727410"}],"url":"https:\/\/internacional.umlivro.com.br\/collections\/negocios.oembed","provider":"Loja UmLivro","version":"1.0","type":"link"}