{"title":"História Dos Negócios","description":null,"products":[{"product_id":"clara","title":"Clara","description":"\u003cp\u003e\"Pick a good model and stay with it,\" Henry Ford once said. No, he was not talking about cars; he was talking about marriage. Was Clara Bryant Ford a \"good model\"? Her husband of fifty-nine years seems to have thought so. He called her \"The Believer,\" and indeed Clara's unwavering support of Henry's pursuits and her patient tolerance of the quirks and obsessions that accompanied her husband's genius made it possible for him to change the world. In telling the story of Clara Ford, author Ford Bryan also charts the course of the growing automobile industry and the life of the enigmatic man at its helm. But the book's heart is Clara herself—daughter, sister, wife, mother, and grandmother; cook, gardener, and dancer; modest philanthropist and quiet role model. Clara is newly revealed in accounts and documents gleaned from personal papers, oral histories, and archival material never made public until now. These include receipts and recipes, diaries and genealogies, and 175 photographs.\u003c\/p\u003e","brand":"Wayne State University Press","offers":[{"title":"Default Title","offer_id":52667001045359,"sku":"9780814330654","price":243.98,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0814330657.jpg?v=1770923519"},{"product_id":"the-molding-of-american-banking","title":"The Molding of American Banking","description":"\u003cp\u003e2012 Reprint of Original 1951 Edition.  Two Volumes bound in one. Exact facsimile of the original edition, not reproduced with Optical Recognition Software.  The purpose of these volumes is to offer further evidence of the authors thesis that business leaders are the controlling element in economic development because they \"determine its spirit and its strategy by making its major decisions.\"  This volume and its predecessor are first rate history.  Bank management, private banking, investment banking and competition in the money market, topics barely mentioned in other banking histories, are discussed with fine precision.  The author has an unusual command of the foreign literature on money and banking and continually sees American practices against a world background.  Not only for bankers, both theoretical and practical, but for all students of economic history, \"The Molding of American Banking\" is required history.\u003c\/p\u003e","brand":"Martino Fine Books","offers":[{"title":"Default Title","offer_id":52668205433199,"sku":"9781614272625","price":407.61,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/161427262X.jpg?v=1770927910"},{"product_id":"franchising-in-america","title":"Franchising in America","description":"Using a series of case studies from five industries, Dicke analyzes franchising, a marketing system that combines large and small firms into a single administrative unit, strengthening both in the process. He studies the franchise industry from the 1840s to the 1980s, closely examining the rights and obligations of both the parent company and the franchise owner.\u003cbr\u003e\u003cbr\u003eOriginally published in 1992. \u003cbr\u003e\u003cbr\u003eA UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.\u003cbr\u003e\u003cbr\u003e","brand":"Longleaf Services on behalf of Univ of N. Carolina","offers":[{"title":"Default Title","offer_id":52668206678383,"sku":"9780807843789","price":373.41,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0807843784.jpg?v=1770928004"}],"url":"https:\/\/internacional.umlivro.com.br\/collections\/historia-dos-negocios.oembed","provider":"UmLivro Internacional","version":"1.0","type":"link"}