{"title":"Animação","description":null,"products":[{"product_id":"pulling-a-rabbit-out-of-a-hat","title":"Pulling a Rabbit Out of a Hat","description":"\u003cp\u003eWho Framed Roger Rabbit emerged at a nexus of people, technology, and circumstances that is historically, culturally, and aesthetically momentous. By the 1980s, animation seemed a dying art. Not even the Walt Disney Company, which had already won over thirty Academy Awards, could stop what appeared to be the end of an animation era.\u003c\/p\u003e\u003cp\u003eTo revitalize popular interest in animation, Disney needed to reach outside its own studio and create the distinctive film that helped usher in a Disney Renaissance. That film, Who Framed Roger Rabbit, though expensive and controversial, debuted in theaters to huge success at the box office in 1988. Unique in its conceit of cartoons living in the real world, Who Framed Roger Rabbit magically blended live action and animation, carrying with it a humor that still resonates with audiences.\u003c\/p\u003e\u003cp\u003eUpon the film's release, Disney's marketing program led the audience to believe that Who Framed Roger Rabbit was made solely by director Bob Zemeckis, director of animation Dick Williams, and the visual effects company Industrial Light \u0026amp; Magic, though many Disney animators contributed to the project. Author Ross Anderson interviewed over 140 artists to tell the story of how they created something truly magical. Anderson describes the ways in which the Roger Rabbit characters have been used in film shorts, commercials, and merchandising, and how they have remained a cultural touchstone today.\u003c\/p\u003e","brand":"University Press of Mississippi","offers":[{"title":"Default Title","offer_id":52665687867759,"sku":"9781496822338","price":163.62,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1496822331.jpg?v=1770908866"},{"product_id":"living-life-inside-the-lines","title":"Living Life Inside the Lines","description":"\u003cp\u003eMartha Sigall worked with all the classic cartoon characters-Bugs Bunny, Daffy Duck, Tom \u0026amp; Jerry, Droopy Dawg, Beany \u0026amp; Cecil, Tweety, and Porky Pig-and the madcap artists who created them-Chuck Jones, Tex Avery, Bob Clampett, Frank Tashlin, Friz Freleng, William Hanna and Joseph Barbera, Bill Melendez, and Ben (Bugs) Hardaway.\u003c\/p\u003e\u003cp\u003eAs a teenager Sigall became an apprentice painter working in the Golden Age of Hollywood at the Leon Schlesinger studio, making $12.75 per week coloring animation cels that would introduce Bugs Bunny and Elmer Fudd to the world. She recounts her wild and wonderful experiences with the Warner Bros. cartoon crew, working and laughing all day with the animators, partying all night with the Looney Tunes gang on the bowling and baseball teams, and participating in weekend scavenger hunts. She was president of the in-house \"Looney Tunes Club,\" co-wrote the company gossip column, and performed in the company's theatrical troupe.\u003c\/p\u003e\u003cp\u003eAfter World War II, Martha joined MGM Animation (Tom \u0026amp; Jerry, Tex Avery) in Culver City as an assistant in the camera room and later freelanced her ink and paint services, creating art for many classic features, shorts, commercials, and TV series-including Garfield, Peanuts, and The Pink Panther.\u003c\/p\u003e\u003cp\u003eWritten with warmth, humor, and a touch of nostalgia, this is a rarely told story of what it was like to be a part of a team of artists who were creating masterpieces of animation. Martha recalls her lifelong friendships with writer Michael Maltese, animators Ben Washam, Ken Harris, Herman Cohen, Paul Smith, Bob Matz, and many others. She writes of her experiences of being a woman in a male-dominated industry, particularly during the war years when she was one of the first women camera operators in the industry.\u003c\/p\u003e\u003cp\u003eRecipient of numerous awards for her artistry, Martha Sigall, Culver City, California, worked in animation production from 1936 to 1989.\u003c\/p\u003e","brand":"University Press of Mississippi","offers":[{"title":"Default Title","offer_id":52666642301295,"sku":"9781578067497","price":230.59,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/1578067499.jpg?v=1770922003"},{"product_id":"yuri-norstein-and-tale-of-tales","title":"Yuri Norstein and Tale of Tales","description":"\u003cp\u003eYuri Norstein and Tale of Tales\u003c\/p\u003e","brand":"Indiana University Press (IPS)","offers":[{"title":"Default Title","offer_id":52690858377583,"sku":"9780253218384","price":236.19,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0921\/9384\/9711\/files\/0253218381.jpg?v=1771519743"}],"url":"https:\/\/internacional.umlivro.com.br\/collections\/animacao.oembed","provider":"UmLivro Internacional","version":"1.0","type":"link"}